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Ultima Displays Unveils Revolution, A New Premium Banner Stand, At C!Print Madrid

Submitted by Anonymous (not verified) on Tue, 09/26/2017 - 08:00

New premium retractable banner stand with high precision moulded polymers to provide a lighter, stylised product - the first of its kind in the marketMadrid, Spain, 26 September 2017 – Ultima Displays, one of Europe’s leading one-stop solutions and hardware provider, has today unveiled its new premium retractable banner stand, Revolution. The first of its kind, the debut of Revolution marks a new futuristic direction for banner display solutions.The Revolution is a modern, sleek and...

Source: RealWire

More brand mentions on Instagram Stories vs. Snapchat among influencers according to the Snaplytics Quarterly Report

Submitted by Anonymous (not verified) on Wed, 08/09/2017 - 08:44

Influencers are more active endorsing beauty brands through Instagram Stories than on Snapchat, but smaller beauty brands still thrive very well on Snapchat staying under the radar while engaging their audience.August 9, 2017 --- Snaplytics is a marketing platform for new social channels including Snapchat and Instagram stories. In August they will launch their Brand Listening service to analyze brands share of voice among influencers and which influencers are most active on the story based...

Source: RealWire

75 percent of British Adults Admit Purchase Decisions Changed by Rewards

Submitted by Anonymous (not verified) on Mon, 07/10/2017 - 08:30

Study finds point of sale decisions can swayed by right incentive10 July, 2017, London: 75 percent of British consumers admit that the right reward or incentive could shift their final purchase decision to buy from a competing brand at the point of sale. The independent study of 1,000 British adults, commissioned by 360insights, also found that appealing incentive or rewards have driven 30 percent to buy a product of lower quality and 33 percent to...

Source: RealWire

Qubit Joins Shopify Plus Technology Partner Program to Provide Ecommerce Businesses with Scalable Personalization Platform

Submitted by Anonymous (not verified) on Thu, 06/29/2017 - 13:03

Program aims to assist companies seeking enterprise-level ecommerce solutions that will help them grow, innovate, and succeed[London and New York] -- [29 JUNE 2017] - Qubit, the leader in marketing personalization technology, has joined the Shopify Plus Technology Partner Program to provide high-growth, high-volume companies with the opportunity to leverage the latest in personalization and ecommerce technology and build scalable online offerings. Qubit delivers highly persuasive personalization at scale, giving organizations a clear understanding of...

Source: RealWire

ColourPop Selects Qubit for Personalization Makeover

Submitted by Anonymous (not verified) on Wed, 06/07/2017 - 12:00

Hyper-growth beauty products retailer doubles down on customer centricity[Chicago -- June 7, 2017] ColourPop, one of the fastest growing beauty brands in the US, has partnered with Qubit as part of the company’s new focus and investment in digital customer experience. The beauty products brand has become famous for taking new product lines from concept to market in a couple of days, by choosing Qubit that agility and scalability can be matched for the online...

Source: RealWire

Celebrity Intelligence Reveals Top 20 Celebrity Brand Ambassadors for 2016

Submitted by Anonymous (not verified) on Tue, 01/24/2017 - 14:03

Hailey Baldwin, Kendall Jenner and Iris Apfel among most sought after celebrity endorsers for brands in 201624 January, 2017 - Celebrity Intelligence is proud to reveal the top endorsers for brands, in terms of volume of deals signed in 2016, with Hailey Baldwin, Vogue Williams, Kendall Jenner, Iris Apfel and Karlie Kloss, leading the list.Insight from this list reveals that the stars who landed the most brand endorsements over the last twelve months were models...

Source: RealWire

Consumers Happy to Interact with Brands on Mobile Messaging Apps such as Facebook Messenger finds new study

Submitted by Anonymous (not verified) on Tue, 12/20/2016 - 14:47

51% of messaging users say it’s more immediate than emailing companies, 48% say it’s less hassle than voice callsLondon (December 20, 2016) – 53% of people in the UK and France who use mobile messaging apps such as Facebook Messenger and WhatsApp has interacted with a company via mobile messaging, or is open to doing so as long as they can block brands they are not interested in according to a new survey. But to...

Source: RealWire

All data no action: UK’s top ecommerce companies not delivering personalised engagement, despite having user information at their disposal

Submitted by Anonymous (not verified) on Thu, 12/08/2016 - 11:00

Mapp Digital’s ‘The Digital Customer Engagement Index’ suggests that email remains king in marketing communications with 96% usage, while multi-channel remains unexploited LONDON, UK, December 8, 2016 – Mapp Digital, LLC (www.mapp.com), one of the largest independent digital marketing technology companies in the world, today launched The Digital Customer Engagement Index[1] – a forensic analysis of the digital marketing methods of the Top 50 leading ecommerce brands in the UK.The study, which focuses on three...

Source: RealWire

Chiswick-based digital loyalty startup Loyalzoo seeks £500k as it looks to US for growth

Submitted by Anonymous (not verified) on Wed, 10/12/2016 - 14:51

October 12, 2016, London – Loyalzoo, the UK’s most popular digital loyalty service for SME retailers and eateries, is raising £500,000 in funding to support ongoing growth and establishing operations in the US for the innovative, fast growing company. Loyalzoo, named one of the UK’s top 50 most disruptive businesses by Everline Future 50, will use investment to focus on executing its go-to-market strategy and pipeline, growing US and UK presence and establishing a team...

Source: RealWire

Marketing technology business secures £10m investment from Smedvig Capital to fuel international growth and reinforce its leadership position in Call Tracking

Submitted by Anonymous (not verified) on Wed, 09/21/2016 - 08:25

London – 21 September 2016 – Infinity Tracking Ltd (“Infinity”) www.infinity.co, one of the fastest growing marketing technology businesses in the UK, and a market leader in call tracking, today announced that it has secured £10 million of funding from Smedvig Capital.Call tracking evolved from the need to identify which online marketing campaign investment delivers real sales. Infinity enables clients to track calls from their website and analyse exactly which marketing activity resulted in which...

Source: RealWire