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Searchmetrics Ranking Factors 2015: Quality Content Is More Important Than Ever, Finds New Study

Submitted by Anonymous (not verified) on Thu, 07/30/2015 - 16:04

Searchmetrics releases annual study of ranking factors for top ranking search results on Google.comSan Mateo - July 30, 2015 - New research from Searchmetrics, the leader in Search Experience Optimization which includes SEO and Content Performance Marketing, concludes that Google is now better able and more focused than ever on giving higher search rankings to good quality web content that is easy to understand and relevant to the search query. Positive user signals such as...

Source: RealWire

Celebrity Cruises, Guinness World Records and Adama Agricultural Solutions Improve Customer Experience with SDL and Building Blocks

Submitted by Anonymous (not verified) on Wed, 07/22/2015 - 12:30

SDL and Building Blocks partner to enable more than 60 digital transformations across industries and regionsWakefield, MA and Maidenhead, UK - July 22, 2015 - SDL (LSE: SDL) today announced that the company has partnered with digital consultancy Building Blocks on more than 60 successful joint technology implementations to improve customer experience for marquee brands, including Celebrity Cruises, Guinness World Records and Adama Agricultural Solutions.Through this partnership, SDL combines its ability to transform global customer...

Source: RealWire

Havas Media Netherlands Is First Local Office Of A Global Partner To Achieve Searchmetrics Authorised Partner Status

Submitted by Anonymous (not verified) on Wed, 07/22/2015 - 11:00

Havas Media's Netherlands Office Sends Consultants Through Official Searchmetrics Training And CertificationLondon, July 22, 2015 - Search and content optimisation leader, Searchmetrics, has today announced that Havas Media Netherlands, part of the worldwide Havas Media agency, is the first local office of a global agency partner to become an Authorised Searchmetrics Partner, building on the existing global partner agreement between the two companies. Achieving authorised partner status required Havas Media Netherlands to send its SEO...

Source: RealWire

Searchmetrics Massive Research Cloud Enables Game-Changing Ability To Analyze and Optimize Content On Demand, At The Page Level

Submitted by Anonymous (not verified) on Wed, 07/15/2015 - 14:18

Searchmetrics Suite Is The First And Only Search and Content Optimization Platform to Focus On Holistic ContentSan Mateo - July 15, 2015 Searchmetrics, the search and content optimization leader, has today introduced a new concept in data-driven online content marketing: with the help of the company's massive Research Cloud database of constantly updated search and social data, online marketers can now analyze and optimize on-demand how the content on individual web pages performs in search...

Source: RealWire

WP Engine Launches Automated Migration Solution

Submitted by Anonymous (not verified) on Mon, 06/29/2015 - 14:02

LONDON, UK - June, 29, 2015 - WP Engine, a leading SaaS content management platform for websites and applications built on WordPress, today announced WP Engine Automated Migration solution, a new solution that enables simple and seamless migrations of WordPress websites to WP Engine's managed WordPress hosting platform.WP Engine Automated Migration, available now as a plugin, is an accurate, fast and easy to use solution designed to dramatically reduce the cost and complexity involved in...

Source: RealWire

Alpnames breaks 500,000 domain names under management

Submitted by Anonymous (not verified) on Wed, 06/24/2015 - 08:30

Alpnames becomes the second largest registrar for new domain endingsWednesday 24th June 2015, Gibraltar: Alpnames smashed through the half million mark last night in terms of domain under management. As an ICANN accredited registrar specialising in new generic Top Level Domains, Alpnames manages nearly 8% of all new gTLD names registered to date making it the second most popular new gTLD registrar after the industry giant GoDaddy and recently overtaking the first and longest standing...

Source: RealWire

CleverTouch drives MA in-house adoption and delivers campaigns in a fraction of the time

Submitted by Anonymous (not verified) on Tue, 06/16/2015 - 08:00

Powershot app puts Marketing Automation firmly in the hands of marketers and provides the Power users greater control CleverTouch, Europe's largest Marketing Automation (MA) consultancy, has developed a cloud app, CleverTouch Powershot, which enables all marketers to build, design and request approval for email sends via Eloqua and other MA platforms. Requiring just ten minutes of training, the new app helps manage the demands placed on Marketing Automation teams by maintaining order and control through...

Source: RealWire

Brits turn to TripAdvisor over family and friends, Webloyalty research reveals

Submitted by Anonymous (not verified) on Tue, 06/09/2015 - 07:00

43% of Brits use TripAdvisor when researching holidays online, compared to 26% who ask family and friendsOnly 15% of us will visit a travel agent to research a holiday destinationOne in ten (9%) of us even used TripAdvisor as a booking tool for our last main holidayLONDON, 09 JUNE 2015 - New Webloyalty research has revealed that TripAdvisor is revolutionising the way we research our holidays in the UK, with nearly half of us (43%)...

Source: RealWire

Brand Embassy launches platform to help big brands meet demand for social customer service

Submitted by Anonymous (not verified) on Mon, 06/08/2015 - 07:00

LONDON / PRAGUE - JUNE 8, 2015 -- Today, Brand Embassy, an award winning digital customer service technology firm, announced the launch of their new customer service platform. Brand Embassy's cloud-based SaaS brings digital customer service channels like Facebook, Twitter, Instagram, email, live chat and discussion forums into one interface and then uses a variety of parameters like post influence and topic to intelligently route requests to the most relevant customer service agent. Brand Embassy...

Source: RealWire

Mapp Media Signs Ultimate Rugby in World Cup Year

Submitted by Anonymous (not verified) on Thu, 06/04/2015 - 09:06

Advertising sales house to exclusively representing leading rugby appLondon, 4th June 2015: Mapp Media (http://www.mappmedia.com/) has announced today that it has signed an agreement with Ultimate Rugby, the world's number one rugby app and website. Under the deal, Mapp Media will represent Ultimate Rugby exclusively in the UK, enabling brands to benefit from running innovative advertising campaigns targeted at the platform's audience of 1.5million users.The agreement means that Mapp Media will represent Ultimate Rugby throughout...