Goodway Group and Optable Partner to Feed AI Agents Cleaner Data
Submitted by Anonymous (not verified) on Mon, 04/27/2026 - 06:00AI agents are flooding ad tech. Agencies are still fixing their data
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Walmart Targets Small Businesses With Streaming Ad Marketplace
Submitted by Anonymous (not verified) on Mon, 04/27/2026 - 06:00With the launch of a new marketplace called Connect Select, the retail giant is making connected TV ad inventory available through Walmart DSP alongside search and display.
Hershey Bets on AI Agents to Fix Its $2 Billion Marketing Blind Spot
Submitted by Anonymous (not verified) on Mon, 04/27/2026 - 05:00The confectionery giant is partnering with Mutinex and Tracer to modernize MMM with agentic AI, compressing timelines and reshaping how it allocates media budgets.
Week of April 13 Evening News Ratings: NBC and CBS Grow in Demo
Submitted by Anonymous (not verified) on Fri, 04/24/2026 - 16:17NBC News and CBS News finish the week with growth in the Adults 25-54 demo.
Ticker: Cable Networks Offer Live Coverage of the WHCD
Submitted by Anonymous (not verified) on Fri, 04/24/2026 - 15:43NBC News’ Jenna Bush Hager recently interviewed four former U.S. presidents.
Week of April 13 Morning News Ratings: CBS Has Only Morning Show to Grow
Submitted by Anonymous (not verified) on Fri, 04/24/2026 - 14:34The Hoda Kotb and Savannah Guthrie reunion kept NBC News’ Today at No. 1.
HP Quietly Launched a Streaming App to Grow Its Advertising Ambitions
Submitted by Anonymous (not verified) on Fri, 04/24/2026 - 13:29HP TV+ wants to capitalize on laptop-based viewing.
‘It Existed Before Fox News Channel’: Inside the 30th Anniversary of Fox News Sunday
Submitted by Anonymous (not verified) on Fri, 04/24/2026 - 12:57Fox News Sunday's Shannon Bream and executive producer Jessica Loker share vision for 30th anniversary and beyond.
What to Expect from Possible 2026: Eden Roc Expansion, Invite-Only Programming, A-Listers, and More
Submitted by Anonymous (not verified) on Fri, 04/24/2026 - 06:00Possible is scaling fast, spilling beyond the Fontainebleau, courting C-suite dealmaking, and leaning into creators, AI, and star power, as it blazes ahead in its mission to become marketing’s answer to Davos.
Ads of the Week: 12 Campaigns That Caught Our Eye, From Marc Jacobs to Ikea
Submitted by Anonymous (not verified) on Fri, 04/24/2026 - 06:00Marc Jacobs, Ikea, Goop Kitchen, Bloomberg Media, and more are behind the week's notable ads.