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Global MarTech Innovator BOSCO™ Drives Online Sales Growth At Animed Direct

Submitted by Anonymous (not verified) on Wed, 07/28/2021 - 12:25

MarTech innovator BOSCO™ is driving sales for online pet care retailer, Animed Direct, through its award winning Connect platform, the leading bespoke trading and forecasting dashboard for online retailers and e-commerce vendors. BOSCO™ uses a unique 3rd generation algorithm and data integration to drive budget predictions and recommendations. The Connect platform enables clients to integrate their own data with market sources to ensure the most accurate results available. This ensures the optimal use of marketing...

Source: RealWire

Paula Radcliffe Partners With Seedtag for Brand Sports Values Campaign

Submitted by Anonymous (not verified) on Tue, 07/27/2021 - 14:46

Madrid, July 27 2021 - Seedtag, the leader in contextual advertising in EMEA and LATAM, has announced today that it has partnered with Paula Radcliffe, former British long distance runner and three time winner of the London Marathon, to be the face of the organisation’s global ‘Summer of Sport’ campaign. Following a challenging 18 months - during which the COVID-19 pandemic put a stop to a number of sporting events - the summer of 2021...

Source: RealWire

Forsta Welcomes New Managing Director for Voice of Customer and Voice of Employee in DACH

Submitted by Anonymous (not verified) on Wed, 07/21/2021 - 07:00

Forsta, the world’s leading Customer Experience and Research Technology company, has welcomed Volker Wylutzki-Boehme as Managing Director and Head of Voice of Customer (VOC) and Voice of Employee (VOE) Experiences in DACH. “I am delighted to be joining Forsta at what is a pivotal phase for the business. As we seek to reinvent the global insights industry, we have a great opportunity globally and especially in the DACH region. There are so many global leading...

Source: RealWire

Forsta mit neuem Geschäftsführer für Voice of Customer und Voice of Employee in der D/A/CH Region

Submitted by Anonymous (not verified) on Wed, 07/21/2021 - 07:00

Forsta, das weltweit führende Unternehmen für Customer Experience und Research Technologie, begrüßt mit Volker Wylutzki-Böhme einen neuen Managing Director und Head of Voice of Customer (VOC) und Voice of Employee (VOE) Experiences in der D/A/CH Region. "Ich freue mich, in dieser für das Unternehmen sehr entscheidenden Phase, zu Forsta kommen zu dürfen. Unser Ziel ist es, das globale Insights-Business neu zu erfinden. Sowohl weltweit, aber insbesondere in der Region D/A/CH sehen wir hier eine große...

Source: RealWire

PMG Presse-Monitor acquires software developer X-CAGO

Submitted by Anonymous (not verified) on Thu, 07/08/2021 - 07:30

PMG takes another step towards becoming a central data hub for publishers Higher standard of quality for converting publishers’ content Secondary digital marketing becomes easier and cheaper for publishers Berlin. PMG Presse-Monitor has acquired the software house X-CAGO. This company, originally from the Netherlands, is known the world over for converting and standardising a wide variety of content formats, as well as for its established digital archive solution, which many leading publishers also use as...

Source: RealWire

Omnichannel Media Advertising Powerhouse Partners with USU Software Asset Management

Submitted by Anonymous (not verified) on Thu, 07/01/2021 - 15:37

USU selected for immediate ROI and easy access to data for Oracle optimization BOSTON, MA – July 1, 2021 – USU Group, a leading provider of IT solutions and services, has announced a New York-based advertising and software company (The “Customer”) has signed a perpetual agreement to use USU Software Asset Management for Oracle optimization. The Customer believes the Oracle optimization results uncovered by USU during their Pilot will deliver immediate ROI. Maintaining an accurate...

Source: RealWire

BOSCO Connect: The First Tool To Accurately Predict Campaign ROI For Online Retailers

Submitted by Anonymous (not verified) on Thu, 07/01/2021 - 11:20

Online Retail Guesswork Becomes A Thing Of The Past MarTech innovator Modo25 (www.modo25.com) has announced the launch of BOSCO™ Connect. This disruptive new platform provides online retailers with a single-view dashboard that streamlines the planning of online marketing spend in one place, enabling best-spend predictive forecasts to be created by combining market analytics with the marketer’s own internal data. This platform ensures that users secure the maximum ROI for marketing spend, along with optimal targeting....

Source: RealWire

Amity Sets Sights on European Expansion

Submitted by Anonymous (not verified) on Tue, 06/29/2021 - 14:58

29 June, 2021. London: Amity, the leading technology platform that powers in app-social experiences, today announces that it is actively pursuing growth in Europe, with the appointment of a London based B2B communications specialist Champion Communications. The company, which has over 10 million monthly active users and serves market leading businesses such as Unilever, Subway and AirAsia, recently launched Amity Social Cloud, a suite of powerful social SDKs that allow companies and developers to easily...

Source: RealWire

fox e-mobility presents design of the new MIA product family

Submitted by Anonymous (not verified) on Mon, 06/28/2021 - 08:17

Design of new all-electric car family MIA 2.0 completed under the direction of designer Murat Günak Another significant step for the upcoming launch of fox's new e-cars in Europe Overall development and production preparation on schedule Invitation to online press conference with fox e-mobility AG on 13 July 2021 Munich, 28 June 2021. fox e-mobility AG, Munich, is taking the next step in the overall development of the new MIA electric car. The design team...

Source: RealWire

Parcel Shipping Technology Leader, Logistyx, chooses CloudNine PR for UK Public Relations

Submitted by Anonymous (not verified) on Tue, 06/22/2021 - 10:45

Logistyx Technologies’ software helps companies negotiate the pandemic-induced shift to ecommerce Logistyx Technologies, whose cloud-based multi-carrier shipping software is used by retail, manufacturing and logistics companies to manage their parcel delivery operations, has selected technology PR agency CloudNine PR to handle its UK public relations. With many businesses pivoting to ecommerce during the pandemic, getting parcel shipping right is becoming increasingly important. Logistyx’s software provides visibility and data for tracking and ensuring customer orders...