The Voucher Shop releases whitepaper to help marketers improve engagement in customer rewards and loyalty schemes

… Exclusive survey findings to close the customer rewards and loyalty gap …Milton Keynes, UK - Monday 10th August 2015 - The Voucher Shop, a specialist provider of customer loyalty promotions, has released a whitepaper titled, ‘Personalising customer rewards and loyalty – what next for marketer?' The whitepaper includes exclusive survey findings which reveal the type of rewards customers want by age group and key factors marketers should consider when creating rewards and loyalty schemes....

Source: RealWire